How does Salesforce CPQ handle product lifecycle management?

Salesforce CPQ effectively handles product lifecycle management by enabling configurations for new launches, promotions, and phased-out options. This functionality is essential in ensuring that the sales team has access to the latest products and promotions while strategically phasing out older products that are no longer relevant or available.

When new products are introduced, Salesforce CPQ allows users to seamlessly create configurations that showcase these new offerings. Additionally, for ongoing promotions, the system can be adjusted to highlight special pricing or bundled offerings, ensuring that sales opportunities are maximized during promotional periods.

Moreover, as products reach the end of their lifecycle, Salesforce CPQ supports businesses in managing their inventory and sales process by effectively removing or disabling options for products that are being phased out. This helps in maintaining a clean and efficient catalog, preventing confusion for both sales representatives and customers while streamlining the buying process.

This capability is crucial for organizations to remain competitive and responsive to market changes, allowing them to manage their product offerings proactively and strategically.