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How does the Sales Rep benefit from using CPQ?

  1. By generating quotes quicker

  2. By reducing commission rates

  3. By limiting product options

  4. By simplifying payment processes

The correct answer is: By generating quotes quicker

The benefit that sales representatives gain from using CPQ (Configure, Price, Quote) software is primarily through the ability to generate quotes quicker. CPQ systems streamline the quoting process by integrating product configurations, pricing rules, discounting strategies, and predefined templates. This automation speeds up the generation of accurate quotes, allowing sales reps to respond more swiftly to customer inquiries and closing deals faster. The speed and efficiency at which quotes can be generated not only enhance customer satisfaction but also allow sales reps to focus on their core sales activities instead of spending excessive time on administrative tasks. This quick turnaround can be essential in competitive selling environments where time is often of the essence. While the other options do have potential relevance to overall sales processes, they do not specifically address the primary functionality and advantage that CPQ provides to sales representatives in their quoting tasks. For instance, reducing commission rates pertains to compensation structure and is not influenced directly by the use of CPQ tools. Similarly, while simplifying payment processes and limiting product options can be relevant in a sales context, they do not encapsulate the core benefit of expedited quote generation that is central to the CPQ value proposition.