What defines a "Multi-dimensional Pricing" strategy in Salesforce CPQ?

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A "Multi-dimensional Pricing" strategy in Salesforce CPQ is defined by its reliance on multiple factors such as region, product, and customer characteristics to set prices. This approach allows businesses to adopt a more nuanced pricing model that can accommodate various market segments and buyer behaviors. For example, a company might charge different prices for the same product depending on the customer type (like a retail versus a wholesale customer) or the geographic location of purchase. This flexibility helps businesses maximize profitability and competitiveness in diverse markets.

The other options describe more limited or singular approaches to pricing. For instance, relying only on product features does not account for external factors that could affect pricing. Flat pricing ignores the variability that exists in different buyer scenarios, and dynamic pricing based solely on market conditions overlooks the importance of customer and regional specifics that can also influence pricing decisions. Multi-dimensional pricing effectively integrates these factors, making it a comprehensive and adaptable strategy in Salesforce CPQ.

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