Which feature allows Salesforce CPQ to suggest complementary products for a quote?

The feature that allows Salesforce CPQ to suggest complementary products for a quote is known as cross-selling capability. Cross-selling is a sales tactic that encourages the purchase of additional products that complement the primary product being considered by the customer. In Salesforce CPQ, this is facilitated by analyzing the relationship between products and understanding which items tend to be purchased together. As a result, when a user is creating a quote, the system can suggest related products that enhance the value of the main product or service being sold.

This capability is particularly beneficial because it not only increases the average order value but also improves customer satisfaction by providing them with relevant options that they may not have considered. By leveraging historical sales data and product configurations, Salesforce CPQ effectively facilitates cross-selling opportunities, thereby streamlining the sales process and enhancing user experience.